Long hailed as a champion of small-town communities, MULTI-PLATINUM entertainer and TV/film actor Trace Adkins stopped by NBC’s TODAY this morning (4/12) to share with anchors Al Roker, Dylan Dreyer, Sheinelle Jones, that he will bring FREE “SOMEWHERE IN AMERICA: A Concert For Mayfield” presented by KIOTI Tractor to the Tornado-devastated Western Kentucky region.

Taking place at Mayfield High School’s CFSB War Memorial Stadium in Mayfield, KY, on May 20 – the site of a 2021 tornado that leveled the town as it ripped across Western Kentucky, claiming more than 50 lives and displacing thousands in the process – the big-hearted show is open to the public as Adkins and KIOTI Tractor seek to remember, honor and rebuild … not just the town of Mayfield, but the spirit of all those who call it home.

"We were looking for a place to do a video for this song on our new album, called ‘Somewhere In America,’ and the song just talks about how somewhere in America there’s still people that have that indomitable spirit, that resilience, and we could think of no place better that exemplified that than Mayfield, KY," Adkins explains in exclusive interview on NBC's TODAY. "So now I’ve spoken with Mayor O’Nan, and she’s been wonderful to work with, and so we’re going to go to Mayfield and give them a pat on the back.”

The city of Mayfield’s Mayor, Kathy O’Nan, is overjoyed and adds, “There are no words big enough to explain how thankful the people of Mayfield, KY are to Trace Adkins for coming here on May 20 for the filming of the video for his song ‘Somewhere In America.’  In December 2021, an EF4 tornado tore through and devastated our small town, and we are just like the people in one of the first lines of this song – ‘The whole town comes with their work boots on, and they raise it right back up.’  That is Mayfield - and we are so excited to be able celebrate our resilience with a Trace Adkins concert!”

Named for the unifying song “Somewhere In America” from Adkins’ widely acclaimed 25th anniversary, 25-song album, THE WAY I WANNA GO (Verge Records), the day of music and support was inspired in part by small-town America, written by Jon Nite, Hunter Phelps, Michael Hardy, and Zach Crowell.

An up-tempo anthem, produced by Mickey Jack Cones and Derek George, dedicated to the resilience of small-town America, its lyrics celebrate the unshakeable hope of dreamers everywhere, with Adkins and his booming baritone paying tribute to those who will gladly give what they have, to others in need.

That giving impulse has already brought hope to the Western Kentucky region, but there is more to do. 

According to The Lexington Herald-Leader, more than $52 million has been donated through the Team Western Kentucky Tornado Relief Fund – mostly in a wave of support that followed closely after the devastating storm. Along with support from KIOTI Tractor, Adkins hopes to reinvigorate the recovery effort, and lift up those who’ve stood tall in the face of trouble for so long.

“We are proud to collaborate with Trace and the city of Mayfield to bring a moment of hope to its residents. Following what has been a difficult recovery, this concert offers an opportunity to reflect and look ahead to the future,” said Peter Dong-Kyun Kim, president and CEO of Daedong-USA, Inc. KIOTI Tractor Division. “A commitment to giving back is at the core of our brand, from our corporate initiatives down to the work of our equipment owners through KIOTI’s Dirt Brigade initiative, which empowers and celebrates people using heavy machinery to give back to those in need. The concert is another way we can honor that commitment and celebrate the Mayfield community.”

The "SOMEWHERE IN AMERICA: A Concert For Mayfield" presented by KIOTI Tractor is part of Adkins’ ongoing nationwide SOMEWHERE IN AMERICA 2023 TOUR, which finds him headlining in cities all across the U.S. through the end of the year. With an initial batch of shows announced in February, the tour takes Adkins from California to New York, and from Wisconsin to his home state of Louisiana, with more dates to be announced. Check out a complete list of tour dates and ticket information here. 

For more information on how to support Mayfield, KY, visit traceadkins.com/Mayfield.

 

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ABOUT TRACE ADKINS:
In his storied career in Country music, Trace Adkins has sold over 11 MILLION albums, charted 40 singles on Billboard’s Country Airplay Chart, earned numerous awards, multiple GRAMMY nominations, and garnered over TWO BILLION streams. A Grand Ole Opry member for nearly two decades, the Louisiana native is known for his dynamic baritone, fiery live performance, and notable roles as an actor in film and TV. Since his 1996 breakout debut DREAMIN’ OUT LOUD delivered smashes “Every Light In The House,” which hit Top 5 on Billboard’s Hot Country Songs chart and #1 “This Ain’t (No Thinkin’ Thing),” Adkins has pioneered a mix of classic Country minded traditionalism and adventurous, good-natured showmanship, breaking open new avenues in modern Country through fun-filled hits like “Honky Tonk Badonkadonk” and “Hillbilly Bone” with Blake Shelton. Celebrating the 25th anniversary of his debut with 2021’s release THE WAY I WANNA GO (Verge Records), the 25-song album has been applauded by Billboard as “a creative tour de force that serves up the lyrical and stylistic diversity that would make his hero [Ronnie] Milsap proud,” with Rolling Stone calling it “lighthearted club-ready fun…,” and PEOPLE praising it as “packed to the hilt with hits.” From profound traditional balladry to clever-Country party anthems, the Mickey Jack Cones and Derek George produced project features special guests Blake Shelton, Luke Bryan, Melissa Etheridge, Pitbull, Snoop Dogg, Stevie Wonder on harmonica and more. Adkins is currently out on his headline SOMEWHERE IN AMERICA 2023 TOUR, with shows spanning coast to coast throughout the year.
 
ABOUT KIOTI TRACTOR:
For more than 35 years, KIOTI Tractor has been supplying tractors in the 22-110 horsepower range to the U.S. and Canadian markets. Today, the company offers a full line of compact tractors, utility vehicles and zero-turn-radius mowers for both residential and commercial use and is expanding into compact construction. Headquartered in Wendell, N.C., and with additional distribution centers in Texas and Canada, KIOTI is committed to providing equipment that is durable, reliable and easy to use. KIOTI customers benefit from an extensive and growing dealer network that’s dedicated to superior customer service across North America. For more information on KIOTI or KIOTI products, please visit KIOTI.com.