06/30/2023

SOUTHALL REFUSE TO PLAY IT SAFE WITH REBELLIOUS NEW SINGLE “SCARED MONEY”

Rising Smoklahoma Records country stars Southall put their money where their mouth is in the new single “Scared Money,” offering up a rebellious anthem to living life on your own terms – and a video to go with it.

Out today (6/30) and written by the band’s Reid Barber, the swaggering honky-tonk rocker celebrates those who refuse to play it safe, choosing instead to work hard and Rock ‘n’ Roll – just like this emerging band. 

Produced by Eddie Spear (Zach Bryan, Brandi Carlile, Cody Jinks) with a nod to Southall’s hard-charging, hard-partying live shows, a gritty Southern strut meets some of their twangiest work yet, as the six-piece band starts a new chapter. 

Matching ‘70s fuzz with Country muscle, twinkling pianos and front man Read Southall’s loose-fitting vocal swagger, it’s a throwback standout echoing heroes like The Georgia SatellitesLynyrd SkynyrdMerle Haggard and more – all while honoring Southall’s unofficial motto: “Spend it while you can.”

The band shares [this song is] “a fun rock and roll tune about risks, rewards, and the role that money plays in our decision-making,” and it arrives alongside a rollicking official video directed by Dalton Latham and Trenton Johnson.

 

STREAM OR DOWNLOAD SOUTHALL’S “SCARED MONEY” HERE.

 

Formerly known as Read Southall Band, the group has spent the last few years building a rabid grassroots following on the road, and paying dues (with fistfuls of never scared cash). They’re now poised for a major year. 

After touring UK and Europe with Blackberry Smoke in early 2023, they’ve spent this spring winning over crowds one stage at a time as the opening act for Whiskey MyersChase Rice, and building on proven success. And not slowing down anytime soon, the band will continue touring through the summer. 

With two full length albums behind them (including 2021’s FOR THE BIRDS), their hit single “Why” was certified GOLD by the RIAA in May, and their brand new self-titled studio album SOUTHALL is expected September 22

 

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ABOUT SOUTHALL:
Founding member Read Southall hails from Oklahoma and is joined in the six-piece band by Reid Barber, Jeremee Knipp, Braxton Curliss, John Tyler Perry and Ryan Wellman. Southall's musical influences range from Country to Rock to Metal and more in between, making for a wholly original sound reminiscent of "being in the crowd at a young Merle Haggard show," according to The Anniston Star. The guitar-driven band never loses focus on meaningful lyrics, penning tunes that speak to every aspect of life and help drive a Rock and Roll experience for their audience, whether they're listening at home or at a packed show. Southall's latest album, 2021’s FOR THE BIRDS, features the epic six-minute long single "Where We Belong" and “impressive standout” (Raised Rowdy) “Rose Gold” and follows their 2017 album BORROWED TIME, which features their RIAA GOLD-certified single "Why." Full of ‘70s Soul, Country-inspired lyricism and Rock and Roll heart, Southall’s music draws packed crowds and evokes old-school Country and early Grunge all at once. The band has tallied over 164 MILLION streams on Spotify and over 119 MILLION streams on Apple Music, tallying over 1.1 MILLION monthly listeners across platforms. With new music on the way and a passion for the road, Southall is just getting started.